About Us
We are a Sydney based 4x4 Media business, with a background in the 4x4 community and 3 years experience capturing vehicles, products, events and adventures off-road.
What started as a love for 4x4 and filming our friends’ trips on the weekends, has grown into a business and a mission: to capture and share the spirit of our community’s culture and off-road lifestyle, and showcase the amazing products and services our industry has to offer.
We believe every brand, event, product and adventure deserves to be seen in its best light. Our mission is to help businesses, enthusiasts, and communities showcase their products and services through high-quality photography, video, and content that truly reflects product quality, brands character and 4x4 lifestyle.
From national events to remote trips, we understand and appreciate the terrain, vehicles, culture and the people who make this community thrive. That’s what makes our content authentic, rugged, and engaging - we love and live it.
At our core, we value authenticity, creativity, and connection. We’re here to support brands, events, and clubs by creating content that not only looks good but also builds trust, sparks excitement, and grows community engagement.
Being able to support our community, contribute to brands and businesses in our industry, and develop our passion into a full-time career, is a privilege and honour we’ll always be grateful for.
Whether you’re launching a product, hosting an event, promoting your business or an upcoming project, or just want to showcase your story on the tracks, we’d love to partner with you. Let’s create something that drives your brand forward.
Discover how we can help on Our Services page or Contact Us here.
Our Story
RSB Media started hanging out the window of a mate’s N80 hilux, filming a now infamous ‘clay bed recovery’ of a friend’s ‘79. Stuck up to the tray sides with two de-beaded tyres, an inverted leaf spring stack and a trailer full of dirt-bikes, we filmed our first recovery video out the back of Lithgow in 2019.
What started as a passion project and way to share our adventures with family and friends, has amazingly grown into a viable media brand, that began to producing commercial work in 2023, and running full-time at the start of 2024.
We’ve been so fortunate to be able to do what we love for a living, and live in such an incredible place that gives us the opportunity to experience, capture and share what we love. As we grow and expand professionally, in our business and ventures, our passion for the 4x4 community, industry and lifestyle has increased two-fold and our commitment to create work that does our industry, clients and community justice, only ever expands.
We see our opportunity to capture the stories, products, events and vehicles we’re so passionate about as a privilege and believe our passion for what we do helps us to provide the imagery and visuals that engage with our audience, because at the end of the day we’re shooting something we all love. Capturing stills, video and creating engaging, inspiring and educational content is important to us.
Specialising in 4x4 media, our passion for creating genuine and engaging content, paired with our background and expertise in these areas, has given us the opportunity to work with some of our dream brands and individuals, plan and experience some awesome adventures, and visit some amazing locations.
At RSB Media our aim is to the capture the passion, feeling and energy of 4x4 culture and lifestyle, in what we’re shooting, and to create work that our audience can experience and connect with.
Our biggest goal is to be able to share the beauty and culture of the 4x4 world, that we know and love, promote community engagement within our industry, and encourage individuals to experience the wonderful things our world has to offer.
We’d love to collaborate with you. Check out Our Services page or Contact Us here.
See you on the tracks!